🍷 Episode 50 — Doug Margerum 🍷🇫🇷 The Wine Cask • Margerum Wine Company • Why Wine Matters More Than Ever
Some conversations remind you why you fell in love with wine in the first place.This is one of those conversations.Before Santa Barbara County wine was cool...Before tasting rooms lined the streets...Before wine country…
🎙️ Episode 49 🍷 Larry Schaffer | Curiosity, Community, and Why Wine Should Be Fun
There are people who make wine.And then there are people who spend their lives asking questions.This week on Choppin' It Up, Keith sits down with one of the most outspoken, thoughtful, and genuinely curious people in…
46 VIDEO EPISODE : How to Fix Your Mental Health in 25 Minutes 🧠🍷 | SAARLOOS + SONS Spring Allocation
Before there was wine… there were people worth remembering.This is the RAW Video0 from our 2026 Spring Allocation—recorded in the vineyard as everything comes back to life. No script. No polish. Just the truth.I spent…
🍇🙏 Episode 43 — Louis Lucas: A Beautiful Life, Hard Truths, and the Future of Wine Country Saarloos and sons – Chopping it up – With Keith Saarloos
Louis Lucas (Pt. 2) | Farming Wisdom, Industry Reality, and Why It Was All Worth ItSome people build something.Some people survive something.And every once in a while, someone looks back on a lifetime of both… and says…
🍇🏆 Episode 42 : Louis Lucas: The Grape Legend, The Man Who Built Santa Barbara Wine Country Saarloos and sons – Chopping it up – With Keith Saarloos
Louis Lucas | Wine Pioneer, Valley Builder, and the Foundation of an Entire IndustrySome people plant grapes.Some people build wineries.And every once in a while, someone builds an entire region.This episode is about…
🍷🔥💪🌈 Episode 35: Women in Wine – Makers, Mentors & Momentum
SBWOMENWINEMAKERS.COMThis week we have two forces of nature — Anna Vecino eathappykitchen.com and Sunshine Dench futureperfectwines.com — for a real conversation about grit, mentorship, and building something that…
🎙️ Episode 34 SPECIAL EPISODE — 🍇🍷 - 2026 Winter Allocation
This is a very special episode of Chopping It Up with Keith Saarloos.Episode 34 is the audio companion to our 2026 Winter Allocation, shared here so the stories behind these wines can be heard in perpetuity. I’ve made…
📚🍷 Episode 19 — Adam McHugh | Blood From a Stone → From Hospice to Wine in the Santa Ynez Valley 🌄❤️
In this one, we sit down with author (and valley neighbor) Adam McHugh, whose memoir Blood From a Stone is a love letter to the Santa Ynez Valley and a raw, honest look at going from hospice chaplain and grief counselor…
🍷 Episode 11 – Brielle Saarloos | Father & Daughter 🍷 Talking about The Summer Allocation
🍷 Episode 11 – Brielle Saarloos | Father & Daughter 🍷In this episode of Chopping It Up, I sit down with my daughter, Brielle Saarloos, for a father–daughter conversation about our Saarloos and Sons Summer Allocation.…
Episode 6 🍓 Parker Jones | The Strawberry King of California
Organic strawberry farmer Parker Jones doesn’t just grow fruit—he grows the biggest crop in Santa Barbara County, by hand, under a system stacked against him. We talk about picking 80,000 boxes a week, why the “cold…
Saarloos and sons | Winter Allocation | 2025 Time in a Bottle: The Story Behind the Winter Allocation
There are moments in life when you stop and ask yourself, “What am I doing with my life?” Not in a passing way, but in the quiet, honest moments—when it’s just you and the weight of the work, the grind, and the…
THE HARVEST ALLOCATION 2024
Hey everyone, it’s Keith Saarloos, and right now, we're deep in the heart of harvest. For 364 days, we’ve worked for this one moment—to pick the fruit by hand, in the dark, on steep terraces that take courage just to…
THE NIGHT BEFORE HARVEST - Is the Knife Sharp Enough.
This podcast episode, titled The Night Before Harvest, captures the raw and emotional reflections of Keith Saarloos as he sits in his truck, preparing for the first harvest of the year at Windmill Ranch. Keith’s words…
Episode 2A - Dutch: The Official Ronald Reagan Ranch Wine
Welcome to Episode 2A of An Idiot’s Guide to Wine. I’m Keith Saarloos, and today, we’re diving into something incredibly special—our wine, Dutch, crafted to honor Ronald Reagan and his enduring legacy. This episode is…
EPISODE 2 - How to Taste Wine - someone gave their life to this, give it a minute.
In this episode of An Idiot’s Guide to Wine, I’m taking you on a ride through the art of tasting wine, Saarloos-style. We're not just talking about sipping and swishing here—this is about really getting to know what's…
Episode 1c Wine & Rhythm: Curating the Perfect Blend with Matt Kaner
Today’s episode is something special, a little different—a conversation with a guy who’s doing for wine what Rick Rubin did for music. You know how Rubin can take the raw, unfiltered sound of a band and turn it into…
Episode 1A - 51% Optimism, 49% Paranoia and Anxiety: The Sun is Going to Come Up Tomorrow
n this episode of the Saarloos and Sons podcast, we dive into the delicate balance between optimism and the inevitable creep of paranoia and anxiety. Life’s journey can often feel like walking a tightrope, where hope…
Episode 1 of "An Idiot’s Guide to Wine" by Keith Saarloos from Saarloos
Join Keith Saarloos, the farmer-turned-wine-maker, as he kicks off the very first episode of “Keith Saarloos: An Idiot’s Guide to Wine.” With over 25 years in the wine industry, Keith offers a down-to-earth approach to…
