MOM - 2024 Grenache Blanc - Less than 50 Cases Available Total.

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Grenache Blanc
Estate Grown
El Camino Real
Santa Ynez Valley

2024 | Picked by Family
2025 | Put to Bottle
Enjoy | Now

Grenache Blanc is like my Mom—it doesn’t chase attention, it doesn’t need to. It just shows up, steady and dependable, exactly what you need when you need it. There’s strength in it, but it doesn’t flex, depth without showing off, and the more time you spend with it, the more you understand it. And once you understand it, you realize you can’t replace it. You don’t outgrow it, you don’t move past it—if anything, you come back to it more, year after year. Just like Mom. And if you’re paying attention, you realize something simple: that’s not just a good wine… that’s the wine you should be drinking.

On the Label- I Love this Photo -
You see her—the way See Her. I took that photo at the Santa Barbara Fiesta Rodeo while she sat in the stands watching my Dad compete. Not looking at the camera. Not posing. Working. A superfan, yes—but more than that, a competitor. You can see it in her eyes. She’s reading the room, reading the arena, looking for holes, looking for the edge, the opening, the moment where things turn. That hat pulled low, that posture steady—it’s not passive. It’s locked in. She’s in it with him. Always has been. Carrying the weight without ever making it about her. That’s who she is. She shows up early, stays late, and when it matters—she’s already there. The gold MOM across that image isn’t decoration. It’s recognition. Because when you really look at that photo, you don’t just see her watching.

You see her competing.

You feel her.

Grenache Blanc
Estate Grown
El Camino Real
Santa Ynez Valley

2024 | Picked by Family
2025 | Put to Bottle
Enjoy | Now

Grenache Blanc is like my Mom—it doesn’t chase attention, it doesn’t need to. It just shows up, steady and dependable, exactly what you need when you need it. There’s strength in it, but it doesn’t flex, depth without showing off, and the more time you spend with it, the more you understand it. And once you understand it, you realize you can’t replace it. You don’t outgrow it, you don’t move past it—if anything, you come back to it more, year after year. Just like Mom. And if you’re paying attention, you realize something simple: that’s not just a good wine… that’s the wine you should be drinking.

On the Label- I Love this Photo -
You see her—the way See Her. I took that photo at the Santa Barbara Fiesta Rodeo while she sat in the stands watching my Dad compete. Not looking at the camera. Not posing. Working. A superfan, yes—but more than that, a competitor. You can see it in her eyes. She’s reading the room, reading the arena, looking for holes, looking for the edge, the opening, the moment where things turn. That hat pulled low, that posture steady—it’s not passive. It’s locked in. She’s in it with him. Always has been. Carrying the weight without ever making it about her. That’s who she is. She shows up early, stays late, and when it matters—she’s already there. The gold MOM across that image isn’t decoration. It’s recognition. Because when you really look at that photo, you don’t just see her watching.

You see her competing.

You feel her.

MOM.

WHAT DO YOU SAY ABOUT THE PERSON WHO MADE YOU IN HER BELLY……

Thank You, For Starters…..
THEN YOU NAME
EVERY GRENACHE BLANC
YOU EVER MAKE
AFTER HER,
FOR THE REST OF YOUR LIFE.

Lord Knows She Earned It.

READ THE REST OF THE STORY BELOW.

Dear Mom,

There are people who move through life, and then there are people who build it—quietly, piece by piece, without ever asking to be seen. You built it. You built us.

Cancer came for you—twice. Took its swing like it had done a thousand times before, like it knew the ending already. But it didn’t know you. You didn’t make a speech. You didn’t slow down long enough to be pitied. You laced up your shoes, stepped outside, and fought it the only way you know how—one step at a time, six miles a day, like you were pushing something back into the earth that had no business being here in the first place. No complaints. No “why me.” Just forward. Always forward.

That’s how you’ve always been. You’re there before the first pitch, before the kickoff, before the moment even knows it matters. Front row for your grandchildren like it’s the only place you’ve ever belonged, like showing up is the job and love is the reward. You pray for your boys every day—not for easy lives, but for strong ones. You prayed the hardest prayer a mother can pray, the one most people are too afraid to say out loud: let my boys be humble men. And somehow, against all odds and all the noise of the world, that prayer landed.

Because life didn’t take it easy on us. It came in hot. Caught us clean more than once. But you never let us stay down. You didn’t raise us to avoid the fight—you raised us to walk back into it, heads up, hands steady, knowing exactly who we are and who we belong to. You said goodbye to Dad, and the world got quieter in a way that didn’t feel fair. And still… you kept going. I still don’t know how you did that. I don’t know if I ever will. But you did.

You paint like there’s something inside you that refuses to stay quiet, like if it doesn’t come out it might break you open. You bake bread for people who can’t pay you back. You treat a queen and a neighbor the same, and you mean it. You build things that don’t show up on balance sheets—community, trust, love that lingers long after the room empties out. You laugh the loudest in the room and fight the hardest when it matters. You don’t quit. You never have.

And somewhere along the way, without ever trying to, you turned grown men—men who’ve been through it, men who thought they had it figured out—into something softer, something honest. The kind of men who stop, shake their heads, and say, “If Mom can do it… so can I.” You did that. You made strength look like kindness. You made resilience look like love.

If the world ever came for us, you wouldn’t make a scene. You’d just step in front of it. Not loud. Not for show. Just there. Solid. Unmoving. The line no one crosses. The place we go when everything gets too heavy to carry alone. You are the best mom this world has ever seen, and somehow—some way—I get to call you mine. I don’t know why I’m that lucky. I just know that I am.

Naming a wine after you isn’t branding. It isn’t marketing. It’s duty. Because when something is this real, this earned, this undeniable—you don’t decorate it. You honor it. And no one deserves that more than you.

Some wines peak early. They come out loud, overdressed, trying to win a room they don’t understand, burning bright for a moment and then fading before anyone really knows what they were. Chardonnay? That’s the girl who peaked in high school.

Grenache Blanc? That’s my Mom.

Four-sport varsity. MVP. Still getting better when everyone else is quietly looking for the exit. No shortcuts. No noise. No finish line. Just work. Quiet, relentless, unmistakable work. The kind that doesn’t demand your attention—it earns it. The kind that stays with you long after it’s gone.

This wine is built the same way. Grown here, in the dirt we work every day. Under the same sun that warmed your shoulders on your morning walks. In the same valley that echoed with every cheer you ever gave us—from fields, from courts, from folding chairs and bleachers that never quite felt comfortable but always felt like home because you were in them. Handpicked. Handled with intention. Built slow.

It smells like peach and apricot, bright lemon zest, white flowers, clean linen. It finishes the way the best advice does—lingering, steady, impossible to ignore once it settles in. There’s structure to it, but it’s tender. It doesn’t need attention. It earns respect. Just like you.

This bottle is for the ones who know what that kind of love feels like. For the ones who still have their mom and maybe haven’t said it enough. For the ones who don’t, and feel it catch in their throat when something small brings her back for a second. For the ones married to it. Raised by it. Shaped by it.

And if you are a mom—this is yours too. Not because of a holiday. Not because someone told you it was your day. But because you showed up again today, like you always do. Because there’s laundry in the dryer and a fire in your soul. Because you’ve walked through hell for your family and still somehow remembered to bring snacks.

We made this because a mother’s name belongs on something that lasts. Not just on a card that gets folded up and put away. Because when we raise a glass, it should mean something. Because flowers wilt, chocolate melts, and brunch ends—but this bottle stays. It sits on a table, or a shelf, or in your hands at the end of a long day, and it reminds you of what matters.

So don’t wait. And if you do—make it count. Pour it with both hands. Hold your glass high. Say her name out loud.

Because when you do… she’ll hear it. Wherever she is.

She’ll know.

This is MOM.
From our family to yours.

Raise a glass.

And if you’re still lucky enough to say it—
say it now:

We love you, Mom.

THE WINE:

Grenache Blanc. Estate grown. Farmed by us. It comes from El Camino Real Vineyard here in the Santa Ynez Valley—the same ground we walk every day, the same rows we tend, the same place that has been quietly raising us right alongside the vines whether we noticed it or not. It grew under that steady California sun, the kind that warms your shoulders in the morning and makes you believe in another day before you’ve even earned it, the same light that followed her on those long walks, the same valley that carried her voice across fields and courts and bleachers—cheering, always cheering, never missing a moment, never missing us. We picked it by hand like we always do, took our time with it because you can’t rush something that’s meant to mean something, handled it with intention, built it slow, the way the best things are built… the way she built everything in our lives without ever calling attention to it.

In the glass it doesn’t arrive all at once, it opens the way truth does—quiet at first, then undeniable. Peach and apricot come forward, soft and familiar, like something you’ve known your whole life but maybe never stopped to appreciate. Then a lift of bright lemon zest, just enough to wake you up, just enough to remind you to pay attention. White flowers drift through, something clean, something steady, like linen folded with care and put away for the right moment. And then it stays. That’s the thing about it—it stays. Not loud, not showy, not trying to win the room. Just present. Like advice you didn’t take when it was given, but find yourself reaching for later when the world gets quiet enough to hear it again. There’s structure here, you can feel it if you’re looking for it, but it’s not hard, not sharp, not trying to prove anything. It’s tender in the way real strength is tender. It doesn’t need attention. It earns respect.

WHO IT’S ABOUT:

And that’s really what this wine is about. Linda Saarloos. Youngest of six. Born in Minnesota, shaped by the long road west, rooted deep in California grit. Four-sport varsity athlete. CIF Woman of the Year. Three-time cancer survivor. The love of my father’s life. She raised two boys who got punched in the face by life more than once, and instead of letting it harden us or break us, she showed us something better—how to stand back up. With grace when we wanted anger, with humility when we wanted pride, with just enough fight to keep going when it would’ve been easier to stay down. She didn’t break our spirit. She gave it somewhere to grow, somewhere to come back to when everything else felt uncertain.

WHY THIS WINE EXISTS:

That’s why this wine exists. Not because it’s clever, not because it sells, but because some names deserve more than ink on paper. Because a mother’s name belongs on something that lasts. Not just written inside a card that gets folded up and put away, but something you can hold in your hands, something you can share across a table, something you can come back to when you need to remember what matters and who got you there. Because when we raise a glass, it should carry weight. It should mean something. Flowers wilt. Chocolate melts. Brunch ends. But this bottle… this one stays. It waits on a table. It shows up when it matters. It becomes part of the story whether you planned for it or not.

FINAL THOUGHTS

.You don’t have to wait, but if you do… make it count. Pour it with both hands, hold your glass just a little higher than you normally would, and let the moment slow down enough to feel it. And when you drink it, say her name out loud—because when you do, she’ll hear it, wherever she is, she’ll know. This is MOM, from our family to yours. Raise a glass, and if you’re still lucky enough to say it… say it now: We love you, Mom.